With China's economic opening, and in particular since the beginning of this century, the economy and the society of Wenzhou have been characterized by an enormous development. However, little research has focused on the relationship between the changes occurred within Wenzhounese migrant culture and the development of the Wenzhounese society. The current contribution takes the case of the village of Guifeng (Rui'An, Wenzhou) as an example in order to analyze different historical steps in the development of Wenzhouese migrant culture. By describing the general situation of Guifeng's migration it will be possible to summarize the reasons at the basis of Wenzhounese migrant culture, and by examining the new trends in Guifeng's migration it will be possible to trace the future tendencies of Wenzhounese migrant culture.