Business model generation : a handbook for visionaries, game changers, and challengers

• Tác giả: Tim Clark, Alexander Osterwalder, Yves Pigneur
• Ngôn ngữ: eng
• ISBN-13: 978-0470876411
• Ký hiệu phân loại: 658.4 Executive management
• Thông tin xuất bản: Hoboken, NJ : Wiley, 2010
• Mô tả vật lý: 278 p. : , ill. (some col.) ; , 19 x 24 cm.
• Bộ sưu tập: Sách tra cứu
• ID: 95408
• Chủ đề: 1. Business planning; 2. New business enterprises; 3. Strategic planning; 5. Innovationsmanagement

Includes bibliographical references.

Tóm tắt

Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.