Star-spangled soccer : the selling, marketing and management of soccer in the USA

• Tác giả: Gary Hopkins
• Ngôn ngữ: eng
• ISBN-10: 0230239730
• ISBN-13: 978-0230239739
• Ký hiệu phân loại: 796.33406980973 Ball games
• Thông tin xuất bản: Basingstoke ; New York : Palgrave Macmillan, 2010.
• Mô tả vật lý: xiv, 330 p. : , ill. ; , 25 cm.
• Bộ sưu tập: Kiến trúc, nghệ thuật, hội họa
• ID: 97350
• Chủ đề: 1. Soccer--History--United States; 2. Soccer--Management--United States; 3. Soccer--Marketing--United States; 4. Sport

Tóm tắt

'Star-Spangled Soccer' traces the development of soccer in the USA. It tells the story of how the sport rose to extreme highs and suffered almost catastrophic lows as it fought to position itself on the American sports landscape, beginning with the announcement from FIFA in 1988 that America would host the 1994 World Cup.