"This book takes an innovative approach to decision analysis that moves away from cumbersome, quantitative methods to give students and professionals decision-making tools that can be applied immediately. The author, who has forty years of experience in top-level decision consulting, explains how deciders actually think about their choices from the beginning and provides methods to solve problems by addressing a given choice several different ways. Simple decision-making models are integrated into the thinking process to add logical rigor. Careful account is taken of the use, the user, and the organization, as well as all available data and subjective knowledge. Next, readers are given the chance to apply their new skills to resolve real-life problems." "Replete with exercises, case studies, and observations from the author's own extensive consulting experience, the book quickly engages readers and enables them to master decision analysis by doing rather than simply reading. Using familiar situations, readers learn how to handle knowledge as it unfolds in the real world. Because of its broad applicability, this is a resource for any professional in any organization. It also serves as a textbook for decision-making courses in a variety of field, including public policy, business management, and systems engineering."--BOOK JACKET.
Includes bibliographical references (p. 230-234) and index.